Feb 9, 2024

DBS unveils a scent-sational new way to celebrate this Lunar New Year

One of Asia's largest banks, DBS has partnered with The Secret Little Agency and Oo La Lab this festive season to give customers a whiff of wealth and prosperity...literally.

Oct 31, 2023

VML merger: Lessons from DBS/POSB by Robin Nayak

Following Wunderman Thompson's announcement of its merger with VMLY&R to form newly-established VML, ex-TBWA CSO Robin Nayak, reflects on the changing world order for ad agencies, and why rebranding isn't always better for business.

Oct 16, 2023

DBS and Citibank banking services outage angers customers in Singapore

DBS suffers brand damage after repeated online service failures due to data center issue.

Aug 7, 2023

DBS & POSB showcase heartwarming film that highlights positive community impact for Singapore’s National Day

The short film was developed with Viddsee and is inspired by true events from POSB staff and customers, with an aim to illustrate the brand’s commitment and dedication to community service.

Jun 19, 2023

Asia-Pacific Power List 2023: Karen Ngui, DBS

With a mindset of a start-up and commitment to sustainability, Ngui’s team is driving DBS to success in Singapore’s rapidly evolving business landscape.