case study
How Ogilvy Taiwan paired dementia and fashion
PR AWARDS ASIA: Who knew there could be a link between dementia and left-behind clothes at the dry cleaners? Read about how the agency team conceptualised this Grand Prix-winning campaign.
How Filipino fuel company Seaoil used DOOH location targeting to drive footfall
CASE STUDY: Programmatic DOOH campaign used live traffic signals to inform passing drivers of the duration to the nearest Seaoil station.
Pinterest and Shapermint prove it pays to be body positive
DTC shapewear brand drove US$3 million in incremental revenue on Pinterest with body positive ads.
Case study: How Infiniti built a smart retail showroom in Shenzhen
Big data, facial recognition, mixed reality—the makings of a car showroom from the future.
How Philips got CTRs 5X the average from a hard-to-reach premium audience in Vietnam
CASE STUDY: Working with Moblaze and Inmobi, the company served rich-media ads to mobile users living in upscale apartment buildings, achieving not only a remarkable clickthrough rate but also solid sales increases.
How AI helped boost interest in Krungsri Credit Card
CASE STUDY: Thailand's KCC turned to Appier and its AI-powered audience solution to generate targeted consumer leads.
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