case study

Jun 8, 2022

How Ogilvy Taiwan paired dementia and fashion

PR AWARDS ASIA: Who knew there could be a link between dementia and left-behind clothes at the dry cleaners? Read about how the agency team conceptualised this Grand Prix-winning campaign.

Mar 3, 2022

How Filipino fuel company Seaoil used DOOH location targeting to drive footfall

CASE STUDY: Programmatic DOOH campaign used live traffic signals to inform passing drivers of the duration to the nearest Seaoil station.

Dec 6, 2020

Pinterest and Shapermint prove it pays to be body positive

DTC shapewear brand drove US$3 million in incremental revenue on Pinterest with body positive ads.

Jul 2, 2020

Case study: How Infiniti built a smart retail showroom in Shenzhen

Big data, facial recognition, mixed reality—the makings of a car showroom from the future.

Oct 15, 2019

How Philips got CTRs 5X the average from a hard-to-reach premium audience in Vietnam

CASE STUDY: Working with Moblaze and Inmobi, the company served rich-media ads to mobile users living in upscale apartment buildings, achieving not only a remarkable clickthrough rate but also solid sales increases.

Jul 29, 2019

How AI helped boost interest in Krungsri Credit Card

CASE STUDY: Thailand's KCC turned to Appier and its AI-powered audience solution to generate targeted consumer leads.