Oct 9, 2019

Why Verizon Media says its closer to playing offense

EXCLUSIVE: After overhauling the business' brand and ad platforms, CEO Guru Gowrappan tells Campaign about his commerce-driven vision of the company, inspired by Yahoo in Taiwan.

Jun 18, 2018

Q&A: Where brands go wrong with content creation

Most marketers are still too heavy-handed in their approach to entertainment, says Sarah Armand, head of content partnerships at RYOT Studio.

Sep 26, 2017

Oath's first campaign aims to showcase its brands and reach

Global push includes Singapore, Hong Kong and Taiwan.

Jun 2, 2017

AOL brings header bidding to mobile with Smart Yield

AOL has beta-launched Smart Yield, an in-app, mobile-first, header bidding solution.

May 18, 2017

Brands to publishers: Give us more APAC mobile video inventory

New reports from AOL and PubMatic both see increased spending on mobile video advertising—a rich opportunity for publishers that can provide attractive inventory.