Working from anywhere was too good to be true anyway.
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What does adland make of WPP’s four office days per week mandate?
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Industry leaders share their views on the change.
WPP employees push back on return-to-office policy with petition
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WPP CEO Mark Read informed employees they have to return to the office four days a week from April.
Busting the myth that remote work doesn't work for creatives
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How to tackle the biggest lie we tell ourselves in a post-office world.
Hybrid working has led to distributed creativity – how do you make it successful?
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R/GA London's senior vice president, managing director writes that change takes time as we have muscle memory of a now outdated working culture.
AITA if I want to WFH?
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There isn't a simple solution to the complexities of hybrid working in creative businesses.
WFH or back to office: Where does creativity thrive?
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Keeping in mind pandemic learnings, we ask agencies their preferred working model going forward when it comes to fostering creativity.
Resetting the pitch process and bringing the soul back to adland
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work life balance
On their second lockdown anniversary, MullenLowe Group UK’s Lucy Taylor explains how the pandemic has presented a much-needed opportunity to reset the pitch process and bring some soul back to the industry.
As we return to the office, how can we keep hold of the benefits of WFH?
remote working
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Achieving a balance between home and work was already a struggle for many. Then lockdown, the pandemic and WFH further blurred the lines delineating the two. It's time to rebuild boundaries.
Adland's astonishing attitude on office work is more Goldman than Google
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Progressive businesses are allowing talent to work from home yet much of adland wants to drag staff into offices, points out one industry leader.
Working from home (WFH) has left me out of balance (OOB)
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WFH makes me feel like a member of a hunter-gatherer tribe who lost his people during a storm.
Review of 2020: The ups and downs of WFH
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Campaign looks at how the benefits – and perils – of working from home became clear during lockdown, not least when it came to the now ubiquitous video call.
Why shower time should be sacrosanct
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Creativity sometimes comes from surprising places