WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are really ready to bite?
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Warner Bros. Discovery is up for sale. Who will buy it?
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Max will revert to HBO Max after two years
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max
streaming
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Warner Bros Discovery announced it will revert its streaming service’s name from Max back to HBO Max following confusion and criticism.
Hearts & Science is media AOR for Warner Bros Discovery in key APAC markets
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The OMG agency beat incumbent Mindshare in a pitch to oversee the network's theatrical and streaming divisions across key markets in the region.
Warner Bros Discovery appoints EssenceMediacom in Australia
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EssenceMediacom will lead the launch of the Max streaming service in Australia in the first half of this year.
Why Disney, Fox and Warner Bros. Discovery are teaming up on sports — and the challenges they will face
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Pooling together resources will allow the companies to more aggressively compete with deep-pocketed tech giants, but they risk cannibalising their own linear businesses, according to analysts and media buyers.
Upfronts marked by writers strike and streaming battle
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Broadcasters touted their linear and digital reach during presentations devoid of talent.
Warner Bros Discovery's cluster bundle offering leaves Kareena Kapoor Khan speechless
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The new TVC reveals WBD's impressive lineup for Indian viewers, giving access to genres such as sports, food, wildlife, kids, and entertainment under one comprehensive network and a single price point.
How Warner Bros. Discovery is tackling growing pains post-merger
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The merger of Warner Brothers and Discovery Inc has not been easy, but the media giant is now focused on developing a digital advertising offering along with its upcoming streaming service.