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HubSpot introduces new AI-backed marketing framework
Neil Patel on redefining search, and why content is no longer king
With tools like SearchGPT and Perplexity AI emerging as marketing silver bullets, can AI alone deliver results, or does content still matter in the era of 'search everywhere optimisation'? Campaign catches up with NP Digital's Neil Patel in Boston to find out.
What drives customer loyalty in challenging economic times?
In spite of the economic slowdown, HubSpot's Dan Bognar says companies of all shapes and sizes will need to answer this key question: What keeps customers loyal to a brand?
9 in 10 marketers spend time in making global marketing locally relevant: report
TOP OF THE CHARTS: Singapore marketers reveal brand priorities and growth challenges in the current climate in new research from HubSpot and LinkedIn.
Study reveals the 20 most influential people in digital marketing
The founder of software company HubSpot tops the list of Rock The Rankings' 20 most iconic people in the SEO and digital marketing industry.
Has your CRM kept up with changing buyer expectations?
The benchmark for a slick, connected customer experience is very different in 2022 than a decade ago.
How a hotel business grew by 50% during the pandemic
The Fives Hotels & Residences used Meta digital lead generation and HubSpot to improve its customer connections – and its sales
Updated: HubSpot's GM for Japan resigns
An early departure suggests the inbound marketing specialist is off to a shaky start.
An inbound marketing guru spells it out for novices
Some straight advice on becoming more customer-centric from the president of HubSpot's first Diamond Partner in Asia, 24-7.
HubSpot plans to launch Japan operation
US-based HubSpot is launching a new office in Japan and will continue to expand its regional headquarters in Singapore.
HubSpot opens doors to SingSpot
HubSpot has officially opened its Singapore office and announced it will hire 150 Singapore-based employees over the next three years. The company’s Singapore office—affectionately known as SingSpot—joins Sydney as the second office in the region and will act as the company’s regional headquarters.