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electrolux
Electrolux brings out the 'wash life balance' in new ad
Publicis London to handle Electrolux creative project for APAC, EMEA and the UK
Publicis London will join a roster of agencies including Forsman & Bodenfors
Electrolux selects OMG as AOR in APAC and MEA
The agency is creating a bespoke unit to service the account, worth an estimated US$60 million in annual billings, across 18 markets.
"It took me years to recognise this was bullying"
Ahead of the workshop she'll host at Women Leading Change next week, Dalia Feldheim, former marketing leader at P&G, speaks exclusively to Campaign on the struggles and successes in her marketing career, and her quest for greater female empowerment in the industry.
There is a point to this odd decor-related prank in Sweden
From Sweden: ‘The Dry Cleaner Prank’ for Electrolux by Volontaire (Stockholm)
Electrolux taps Beanstalk exec to head global brand licensing team
The Electrolux Group today announced the appointment of Ciarán Coyle as new Vice President and Head of Global Brand Licensing. Coyle was previously President of Europe & Asia Pacific of the Omnicom-owned global brand licensing agency Beanstalk.
Electrolux sparks imagination with vacuum-cleaner art
BANGKOK – Electrolux, collaborating with renowned Thai artist Chalit Nakpawan, has seemingly created a piece of art using its new vacuum cleaner, the Electrolux UltraCaptic.
Electrolux calls creative pitch in Southeast Asia
SINGAPORE - Swedish home appliance manufacturer Electrolux called a regional creative pitch last week.
GADGET UPDATE powered by Stuff: Canon, Bang & Olufsen and a laptop kitchen
Here is the week's round-up of the latest gadgets and reviews. Powered by Stuff Magazine.
Electrolux opens ‘Café Scandinavia’ social media campaign in Japan
TOKYO - Swedish home appliance company Electrolux has launched its ‘Café Scandinavia’ campaign in Japan, centred on an online 'love at first' story.
Electrolux campaign spotlights consumers and their 'moments to shine'
SOUTHEAST ASIA - Electrolux has rolled out a new 'It's your moment to shine' campaign across the Southeast Asian region. It hopes to put the consumer at the heart of the Electolux experience.
Dolly Chin quits Dell for Electrolux
ASIA-PACIFIC – Dolly Chin has joined Electrolux as vice-president of marketing for Electrolux Major Appliances, Asia-Pacific.