IN PHOTOS: Acuvue challenges university students to 'See what could be'
'See what could be', an urban orienteering challenge organised by Acuvue, drew the participation of 450 local university students last Saturday. The theme of the challenge, which included activities such as rock climbing, limbo, and building with dominos, was encouraging students to step outside their comfort zone, see new things and explore the world. Two winning teams will enjoy an adventure trip to Iceland and Jordan. Etymon was the event's PR agency.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
John Wren on his vision for a bigger, better Omnicom
The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.
Big ideas, not big algorithms, will win Cannes
At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.
Campaign Cannes Global Podcast Episode 2
Our editors from the UK, US, Canada and APAC report from Campaign House at Cannes Lions 2025.
Agency Report Card 2024: Publicis Creative
Publicis Creative had a commanding year, with Leo Burnett cementing its place as APAC’s new creative powerhouse across major award shows. But as structural shifts continue to take shape, all eyes are on how this momentum carries forward.