2018 has taught us that new hotels pop up in the region faster than you can say ‘meetings’. This year isn’t any different with a slate of highly anticipated openings; here are a few we’re especially thrilled about.
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Total marketing spend fell 45% as Airbnb used 'brand to attract more guests via direct or unpaid channels'.
Dairy Farm’s Southeast Asia marketing chief on the radical idea of permanently lowering prices and going against hype- and promotions-driven marketing.