Cannes Lions

12 hours ago

Why Cannes Lions is taking sport seriously

Since its launch in 2021, the sports category at Cannes Lions has evolved to reflect a wider shift in marketing and culture, says the Entertainment Lions for Sport jury president and Fuse chief executive.

13 hours ago

AI can bring greater precision and accountability to the business of creativity

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Philippe Krakowsky of Interpublic Group is the latest in the series.

1 day ago

The business case for investing in creativity is stronger than ever

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Dentsu's Hiroshi Igarashi continues the series.

2 days ago

Cannes Lions 2024: Inside the jury room with Vita Harris

Harris is the Jury President for the Creative Strategy Lions category.

2 days ago

A true union between humans and machines can have a multiplier effect on creativity

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity in the age of AI. Omnicom's John Wren continues the series.

3 days ago

2024 Cannes Contenders: Havas creative leads share their top bets

Donevan Chew, chief creative officer of Havas Malaysia and Kenneth Tung, executive creative director at Havas Hong Kong tells us which APAC campaigns are set to win a Lion at Cannes.

Jun 7, 2024

2024 Cannes Contenders: Cheil creative leads share predictions

Senior creatives at Cheil from South Korea, China and London choose the APAC-based campaigns that are most likely to win a Lion at Cannes.

Jun 6, 2024

AI doesn’t dilute the business case for creativity, it strengthens it

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity – now and in the coming age of artificial intelligence. WPP's Mark Read begins the series.

Jun 3, 2024

2024 Cannes Contenders: Valerie Madon's top bets

McCann Worldgroup's APAC chief creative officer handpicks work with themes of innovation and humour that will reign supreme at the Festival de Cannes.

Apr 23, 2024

Brave, hungry, scrappy hustlers—why it's time to be more Kiwi

Canada's population, economy and ad industry is nearly eight times bigger than New Zealand's. So why are the Kiwis winning double the number of Cannes Lions (relative to their size) than Canada?

Apr 16, 2024

#CannesForAll returns to take two cohorts of diverse talent to Cannes Lions

Brixton Finishing School and DigiLearning Foundation are behind the initiative.

Apr 14, 2024

‘Duolingo on Ice’ was just an April Fools’ joke. But here’s how the brand made it feel real

Duolingo's director of marketing campaigns Michaela Kron shares the strategy, tactics and results behind the language learning app’s prank.

Mar 12, 2024

Cheil's 'Knock Knock' is APAC's most-awarded campaign

WARC Creative 100 rankings: Plus, Leo Burnett Mumbai led APAC as the world's 8th most-awarded creative agency last year.

Nov 24, 2023

Is Cannes Lions having a laugh with its new humour category?

Purpose-driven ads have increasingly become the norm, but what does a specific humour category mean for the ad landscape?

Oct 30, 2023

Omnicom makes biggest ever acquisition with $900 million deal for Ascential’s Flywheel

US agency group buys digital commerce business from owner of Cannes Lions.

Aug 14, 2023

Are we seeing a return to brilliant basics?

There's a lot to be said for playing it simple, opines Gen Kobayashi.

Jul 25, 2023

About Schmitt: Why Grey’s new global chief creative preaches a business-first mindset

After joining from FCB last month, Gabriel Schmitt tells Campaign how he intends to make Grey a creative powerhouse once again.

Jul 13, 2023

China's muted award presence at Cannes Lions 2023: A creative shortfall or Western blind spot?

SOUNDING BOARD: With four combined Lions this year and countries like Australia, New Zealand, and Japan leading the Lions tally for APAC, is a lack of good work or undue bias holding China from claiming its creativity throne at Cannes? Leading industry experts weigh in.

Jul 9, 2023

If your Cannes wasn’t about the work, it’s your own fault

Take responsibility for the focus of your festival.