Brand experience agency Uniplan recently announced a global rebrand, signaling a shift from live communications to brand experience. The rebrand comes at a time when multi-discipline agencies are fighting for their share of the market, compelling Uniplan to focus on brand experience.
The agency also revised its corporate strategy with the addition of experts from ATL and digital spaces to crate brand experiences with brands such as UBS, Volvo and Hang Lung Properties....
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