Lindsay Stein
Jul 24, 2018

This company takes emojis to a whole new, measurable level

Emogi has worked with the likes of Mucinex, McDonald's, Tide, Bose and more.

Mr Mucus (left) is among the custom emoji created for Reckitt Benckiser’s Mucinex.

Emogipronounced emojiis a content engine and technology company that works with brands to create deeper connections with consumers by using those little digital images in different ways.

Travis Montaque founded Emogi in 2011, and while the company has stayed under the radar in terms of press, it’s known among a number of large marketers. Emogi has worked with McDonald’s, Mucinex, Tide, Ikea, Bose and more.

So what exactly does...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservices@campaignasia.com
or call+852 3175 1913

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +65 9771 3034
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
'Personalization' is marketing word of the year, according to ANA
Premium
9 minutes ago

'Personalization' is marketing word of the year, ...

Last year's was 'brand purpose.' Which is actually two words.

Premium
The truth about well-being in our industry
Premium
5 hours ago

The truth about well-being in our industry

Many agencies are still failing to address the well-being of their people and only pay lip service to mental health.

Premium
M&C Saatchi founders buy £1m in shares to show support after stock crash
Premium
5 hours ago

M&C Saatchi founders buy £1m in shares to show ...

David Kershaw, Jeremy Sinclair and Bill Muirhead have increased their stakes.

Premium
The first 100 days: what the new CMO of WeWork needs to do
Premium
6 hours ago

The first 100 days: what the new CMO of WeWork ...

Maurice Lévy has a task on his hands to help turn around the shared workspace company. Here's the approach he should take.