It's World Emoji Day on Saturday. Celebrate with a quiz based on recent data from Facebook about emoji popularity across the region.
What are the favoured emojis of Baby Boomers (45 years old plus) in APAC? Which vegetable emoji is most popular in Japan? Test your knowledge with a quiz, based on data provided by Facebook. You'll get a score at the end of the quiz, and you can keep trying to improve. We'll publish the answers on Monday. Until then, have fun!
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In a wide-ranging interview, John explains how APAC work, like New Zealand’s stigma-smashing Grand Prix for Good and Ogilvy Singapore’s work for Vaseline, are setting the stage for global creative change.
The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.
At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.
Our editors from the UK, US, Canada and APAC report from Campaign House at Cannes Lions 2025.
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