JAKARTA - Japanese automotive brand Suzuki is believed to have called a creative pitch for the launch of a new motorcycle model in Indonesia.
Suzuki has invited five agencies to pitch, including Hakuhodo, Dentsu, OZE, Asatsu and Iris.
It is understood that the pitch was held last week, but the name of new model remains confidential.
There are three categories of Suzuki motorcycles, namely Underbone, Scooter and Sport, offering a total of 12 products.
In November, Suzuki awarded the media account for its corporate TV campaign, titled ‘Change & challenge’, to Dentsu Media Indonesia.
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