Benjamin Li
Jan 28, 2011

Standard Chartered's Susan Ho to take sabbatical leave

HONG KONG - Susan Ho, head of group brand development and group corporate affairs at Standard Chartered, has confirmed she will take a six-month sabbatical leave starting in February.

Susan Ho takes sabbatical leave after 10 years with Standard Chartered
Susan Ho takes sabbatical leave after 10 years with Standard Chartered

Ho said the bank would announce her replacement shortly, but would not comment on her next move.

A Standard Chatered veteran of 10 years, Ho has been responsible for developing and executing Standard Chartered’s brand strategy in over 70 markets. 

Her role encompasses all corporate advertising and sponsorship, the bank’s corporate identity and how it is presented across customer touchpoints, as well as internal brand-building initiatives to embed the brand and values amongst its employees.

Since joining Standard Chartered in 2000, Susan has held a number of international positions based in Hong Kong, Singapore and London, including management of the bank’s websites, consumer banking marketing, executive assistant to the group CEO and head of the creative industries group, specialising in commercial banking solutions for the media and entertainment industries. 

Ho was responsible for pioneering Standard Chartered’s film-financing in Asia and her achievements include financing Zhang Yimou’s Curse of the Golden Flower, John Woo’s Red Cliff and The Weinstein Brothers’ Asian Film Fund.

She began her career in advertising, working for Wunderman, Young & Rubicam in New York and Foote, Cone & Belding Asia-Pacific. 

Source:
Campaign Asia

Related Articles

Just Published

8 hours ago

The changing face of political ad campaigns in India

From the era of booming TV ads to flooding social media in 2024, digital has completely reshaped the way in which political parties are approaching elections in India. Campaign speaks to industry experts to find out how and why.

16 hours ago

Move and win roundup: Week of May 6, 2024

PHD, TBWA, Clemenger BBDO, Houston and more, in our weekly collection of people moves and account news.

16 hours ago

Bilibili’s Youth Day video stirs plagiarism claims

Bilibili disputes the plagiarism claims on the video, which has already garnered over a million views on the platform.

16 hours ago

'Hire women: They do all the work and take none of ...

In a no-holds-barred conversation ahead of her headline appearance at Campaign 360 on May 14, adland veteran Gallop gets real about 'radical simplicity', women-led industry change, why the agency model is devaluing itself, and her sex-positive venture.