Ben Bold
Oct 28, 2010

Sorrell's WPP announces highest growth in a decade

GLOBAL - Sir Martin Sorrell has revealed WPP's best quarterly organic revenue growth for a decade with sales returning to the levels enjoyed in 2008, despite the group having 8 per cent fewer people.

Speaking at the World Retail Congress in Germany yesterday 26 October, Sorrell also consulted his crystal ball, and changed his prediction for global economies from a 'LUVVY-shaped'  recovery to a 'LUV-shaped' recovery.

The term 'LUV-shaped' was coined last year and is meant to convey predictions for economic recovery across different global markets L-shaped in Western Europe, U-shaped in the US, and V-shaped in the so-called Bric nations Brazil, Russia, India and China.

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