Ali Hanan
Aug 9, 2016

Six ways to rewrite gender in adland after the Kevin Roberts debacle

After the Kevin Roberts controversy, Creative Equals founder Ali Hanan proposes six concrete ways to improve gender diversity in the ad industry.

Kevin Robertsnow the ex-chairman of Saatchi Saatchiand the surrounding press last week was as devastating for adland as a wildfire. But the damage is done. Swift, actionable frameworks must now be a priority for every business.

Rather than giving the Roberts’ debacle more attention, let’s start talking about what is brilliant about this industry, otherwise we’re in danger of alienating Generation Z and incredible female talent we need to attract andmore importantly...

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