Ad Nut
Aug 4, 2015

SG50: Grey invites crowdsourcing for 'Sound of Singapore'

'Sound of Singapore' from Grey Group Singapore

SG50: Grey invites crowdsourcing for 'Sound of Singapore'

Grey Group Singapore wants to create what it calls "Singapore’s first-ever, full crowd-sourced iconic soundtrack that captures the essence of the little red dot."

At the Sound of Singapore site (beware: music autoplays), the agency invites people to upload sounds they consider evocative, which will be combined with a backing track to form a song that will be available for download on August 6.

Related Articles

Just Published

2 minutes ago

China's media dystopia

SPIKES ASIA X CAMPAIGN: A panel from Mindshare imagines the various potential fates of media in the world’s most advanced digital market, China, based on the emerging technologies and changing consumer trends we see today.

27 minutes ago

Upcycling creative content: Making the most out of ...

SPIKES ASIA X CAMPAIGN: Business and creative experts explores a leaner, meaner, more cost-efficient, and more agile creative methodology.

47 minutes ago

Turning chaos into clarity

SPIKES ASIA X CAMPAIGN: Daniela Bogoricin, Director of Twitter Next APAC, walks us through a selection of the best campaigns on Twitter across the region in 2020, and explores what made them stand out.

1 hour ago

Up-skill it to kill it

SPIKES ASIA X CAMPAIGN: In this roundtable, award-winning Ogilvy creatives share their tips on how to stay fresh and relevant.