Billingsley will sit on the worldwide executive board, representing the only single-country region. He will report directly to Kevin Roberts, CEO worldwide of Saatchi Saatchi, while working closely with Chris Foster, the newly-appointed regional CEO of Asia-Pacific.
The agency says the organisational restructuring of Saatchi Saatchi Greater China attests to the importance that the head office attaches to China and confirms the intention to increase investment in China in the future.
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