For years, MediaWorks has served as a career milestone for over 1,600 young professionals from Asia-Pacific, allowing them to learn the latest techniques and strategies for winning business and staying ahead of their competitors.
Chaired by Amrita Randhawa, Chief Executive Officer—Singapore & Southeast Asia, Publicis Groupe, each delegate will be guided by media-expert mentors with proven strategies to work towards real client briefs.
Through strategic co-branding and localisation, Liu is steering Miniso towards global super-brand status with innovative marketing strategies and leveraging relevant IP.
From aspiring comedian to comic fan and now creative director, Dentsu China’s ECD Koji Kanzaki loves uncovering beauty in the mundane, dreams of dining with Banksy, and keeps his inner child alive.
When a dream role at a gaming startup pulled in Robert Gaxiola, the veteran creative director and Playbook XP managing partner, quickly realised the cost to play was far too steep. Now, he’s urging fellow creatives to be wary of the same traps.