Ad Nut
Oct 12, 2015

McDonald's hits with Cantopop Big Mac love song

From Hong Kong: '相逢何必曾Big Mac"', for McDonald's Hong Kong by DDB

McDonald's hits with Cantopop Big Mac love song

Ad Nut doesn't usually review work that has been out more than a few weeks, but is making an exception for this McDonald's video that somehow got missed. it's a perfect homage to a 1980s Cantopop karaoke video—the ridiculously soft focus, the singalong subtitles, the longing looks—that has racked up more than 1.1 million views.


Need more ads? Visit Ad Nut's Campaign colleagues:
Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East


Related Articles

Just Published

2 hours ago

Adam & Eve/DDB prioritises growth in 2022 with ...

Trio of promotions includes Miranda Hipwell to group MD and Jemima Monies to chief marketing and operations officer.

2 hours ago

IOC's Winter Olympic film shows fans mirroring ...

In an extension of its 'Stronger together' campaign, the International Olympic Committee is highlighting the relationship between athletes and supporters.

3 hours ago

M/SIX hires EMEA and worldwide chief strategy officer

Shula Sinclair joins from Spark Foundry in a new role.

3 hours ago

Ogilvy India recasts creative top management

Lowe Lintas' Puneet Kapoor to join Ogilvy as CCO, even as Mahesh Gharat and Kiran Anthony, creative leaders for south India exit.