Staff Reporters
May 23, 2011

Lisa Wei departs UM China for Aegis Media

SHANGHAI - Lisa Wei has been appointed as chief investment officer at Aegis Media China, less than nine months after taking on the COO role at UM China.

Lisa Wei
Lisa Wei

UM China appointed Wei in August last year as chief operating officer reporting to Simon Woodward, CEO of UM China. Her appointment at the time followed an even shorter stint at OMG in China as CEO of its buying operation OPera. She joined in May 2010 and news of her new role at UM China broke shortly after in August.

Confirming Wei's departure, Woodward said, “During her time with UM Lisa made many positive contributions, and UM wishes Lisa the best in her future endeavors."

Woodward confirmed that Jacky Tang, MD of Magnaglobal, has been appointed to manage the firm's media investment and negotiating responsibilities with chief strategy officer Amy Peng managing UM's Beijing office. 

"UM clients will not experience any disruption in services as Jacky and Amy take on these new roles," he added.

Wei officially joins Aegis Media China on 2 June. She will be responsible for consolidating group resources of all media, enhancing media partners' relationships and creating communication values with innovative media investment management.

“With her strong background in operations, negotiation skills, media relationships, client experience and in-depth knowledge of the China market, Lisa is well equipped to help us drive excellence in media investment and give clients a reason to choose Aegis Media,” said Michelle Lau, COO of Aegis Media China.

Prior to OMG, Wei worked at Mindshare since 1997. She held various senior executive posts at Mindshare and GroupM's office in China, including partner for the Exchange in Beijing. She has 24 years media experience in 4A agencies, including 16 years in China and eight years in Taiwan.

Source:
Campaign Asia

Related Articles

Just Published

2 days ago

Asia-Pacific Power List 2024: Edward Bell, Cathay ...

Soaring to new heights, Bell has navigated the turbulence of the past year with finesse. With a return to profits and brand awareness scores climbing by 16%, the airline's ascent is undeniable.

2 days ago

Fresh colours, new fonts: Inside Crunchyroll's rebrand

Merging classic with contemporary, the anime streaming service brings the focus on the fun and joy of anime with new visual assets.

2 days ago

Tech On Me: What Disney's leak tells us about ...

This week, we cover the hack on Disney's internal communications, how a loophole in TikTok is putting minors at risk, and how workers suffer during Amazon's Prime Day among other tech headlines in the region.

2 days ago

Arthur Sadoun on defying doubters, Q2 revenue ...

Publicis CEO talks to Campaign at Q2 results.