Emily Tan
Aug 23, 2017

LinkedIn's native video presents new advertising opportunities

The new feature can be found by selecting a video icon in the share box at the top of the feed on iOS apps, or the post button on Android devices.

LinkedIn has updated its mobile app to record, upload and share videos.

Members will be able to see who their videos reach on LinkedIn, including top companies, titles and locations, the platform announced in a blog post.

With the native video feature, members can go beyond written content, recording and publishing their own videos to further engage their networks, Tom Pepper, UK head of LinkedIn Marketing Solutions, said.

...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservices@campaignasia.com
or call+852 3175 1913

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +65 9771 3034
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Tech Bites: Week of October 14, 2019
Premium
10 hours ago

Tech Bites: Week of October 14, 2019

The Trade Desk, Qualtrics, Sportradar, Zensung and more, in our weekly collection of technology and media news.

Premium
Chinese Communist Party reported to have ‘back door’ access to 100 million users' phones
Premium
12 hours ago

Chinese Communist Party reported to have ‘back ...

The party is allegedly able to access extensive data on more than 100 million mobile phones through its propaganda app, with Alibaba potentially behind the 'questionable' code.

Premium
One-word answers with Visa CMO Lynne Biggar
Premium
12 hours ago

One-word answers with Visa CMO Lynne Biggar

The marketing leader shares what the future of payment means to her.

Premium
Why you should hire for speeds, not just skills
Premium
12 hours ago

Why you should hire for speeds, not just skills

Getting the right mix in your team is crucial.