Staff Reporters
Mar 9, 2020

KellerMedia launches in Singapore

New content production house is led by broadcast presenter Denise Keller along with her husband, creative director Robert Gaxiola.

Denise Keller
Denise Keller

Broadcast presenter Denise Keller has launched a new content production house, KellerMedia, in Singapore, focusing on lifestyle, hospitality, travel, luxury, beauty and wellness.

Her husband, Robert Gaxiola will manage the creative output as executive creative director. Gaxiola, a former ECD at Ogilvy Singapore left the agency in 2012 to co-found his own independent firm ManghamGaxiola, which was later acquired by Dentsu Aegis Network.

KellerMedia plans to work directly with brands, marketing agencies, PR firms, and in-house social media departments on video content. The company is currently shooting a campaign for Gili-Lankanfushi, Maldives, under the HPL Hotels & Resorts Group and has other projects in Vienna, Hong Kong and Jakarta.

Keller has worked as a producer and director for TLC and the Discovery Channel. While at Discovery, she won the Best Presenter Award at the Asian Television Awards for her work on its Passage to Malaysia Series. While Keller will front much of the work, the production house will also involve other creative personalities, including KOLs.

“Social media is a great way for brands to share their stories," Keller said in a release. "As a director I am looking to provide a more authentic on-air documentary style for our clients.”

Added Gaxiola, “I have always loved advertising, but I have been writing more work in the testimonial documentary space. What we do at KellerMedia is something in between.”

Robert Gaxiola


Related Articles

Just Published

5 hours ago

Samsung upcycles handsets to support fight against ...

Live feeds will be streamed from the Balule Nature Reserve in South Africa.

5 hours ago

The unlimited potential of live storytelling in ...

Brands like Standard Chartered, Uber Eats and Mastercard achieve impact by marrying human emotions with the unpredictability and excitement of live sports.

15 hours ago

Visa names new APAC head of marketing

Danielle Jin will take over the position left open by the promotion of Frederique Covington Corbett to a global role.

17 hours ago

Initiative's Amy Armstrong elevated to global CEO, ...

Baxter will serve as chair of Initiative before taking up a new leadership role at IPG focused on "transforming and elevating" other areas of the group's portfolio.