MANILA - Sources have confirmed that JWT and Media Contacts have picked up creative and digital business respectively for Canon consumer electronics.
The Canon business includes it consumer electronics line of cameras and Selphy photo card printers.
This follows the appointment of Publicis JimenezBasic to handle Canon's consumer systems products, including the rest of the printers business. Touch DDB Philippines officially announced its appointment for offline and online media planning of the same segment.
The highly competitive pitch back in December 2010, included Ace Saatchi & Saatchi, DDB and incumbent DentsuINDIO.
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