Michael de Souza
Nov 6, 2013

Internal language: Why we should resist the hype when talking about our work

In this business, hyperbole is an occupational hazard. Does it also present a danger to our ability to understand each other and get our jobs done?

Michael de Souza

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

2 hours ago

Jaguar Land Rover launches global creative agency ...

Accenture Song is the incumbent on the account.

5 hours ago

WPP set to drop GroupM brand in media shake-up

WPP media arm to change name as part of ongoing restructure.

10 hours ago

Agency Report Card 2024: Accenture Song

From creative accolades at Cannes to its signature tech-driven growth, Accenture Song in APAC is well-positioned but needs to further tap into diversity as competition for transformation work intensifies.