David Blecken
Jan 22, 2018

Geometry Global hires a strategy and digital head for Japan

Andreas Möllmann moves to Tokyo from Berlin.

Andreas Möllmann
Andreas Möllmann

Geometry Global Japan has hired Andreas Möllmann as chief strategy officer and head of digital. He will report to Ichiro Ota, CEO and executive manager.

Möllmann has moved to the WPP agency, which sits alongside Ogilvy & Mather in Tokyo, from Antoni, a Berlin-based creative agency. His position is newly created and will focus on digital innovation. A spokesperson attributed this to the rapid growth of the business.

In a statement, Möllmann said customer experience is what sets businesses apart at a time when products are increasingly commoditised.

In his most recent position as head of strategy at Antoni, Möllmann helped Mercedes-Benz develop “mobility services”, a direction that numerous carmakers are scrambling to move in as sales of actual cars decline. 

Möllmann has also worked at Saatchi & Saatchi, BBDO, DDB, Isobar and SapientNitro, and he has spent time in London, Amsterdam, Hong Kong and Shanghai, as well as Berlin.

Campaign Japan

Related Articles

Just Published

5 hours ago

Tech Bites: Week of May 16, 2022

News from Alipay, Klook, AnyMind, Dataxis, Mediabrands, Dable, Joy Spreader and more. Plus, Grab announces its first-quarter 2022 results, in our weekly roundup of tech and media news.

6 hours ago

Campaign Crash Course: Understanding attention-based...

In this lesson, Kevin Smyth from Playground XYZ explains how marketers can use modern attention-based metrics to measure retention.

6 hours ago

What does a social media platform for seniors look ...

A new social media network aimed at seniors called Club is a 'no-judgement platform' that allows its target audience to connect and create a sense of purpose.

11 hours ago

Interpublic Group names Channing Martin global ...

Martin will lead strategy on all diversity-related matters and expand the company’s equity and inclusion practices.