Jenny Chan 陳詠欣
Jul 25, 2014

Dutch duo to drive from Shanghai to Rotterdam using only Chinese brands

SHANGHAI - Chinese brands including BYD, Huawei and Lenovo are backing an epic road trip that aims to raise the profile of Made-in-China products abroad.

Bikker and Striker with the BYD F5 sedan

Let’s be honest the perception of Chinese brands isn’t top-notch. That’s exactly what Maren Striker and Rogier Bikker want to challenge with their trek not to mention that it's the perfect pretext for a free road trip.

Bikker, who formerly ran the Shanghai office of creative agency Energize, and Striker a friend of Bikker's who was an urban planner by trade believe China is no longer merely the factory of the world. Backed...

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