Thomas will take over from Andrew Robertson, president and CEO of BBDO Worldwide, who has been filling this position.
The appointment reinforces the importance of Asia to both BBDO and Proximity’s future.
Chris is uniquely qualified to do this,” said Robertson. “He ran Proximity London, then moved to Asia where he built Proximity from the ground up. He knows what works and what doesn’t. And he’s got the energy and leadership chops...
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