Alison Weissbrot
Mar 20, 2024

Campaign Chemistry: AKQA founder and CEO Ajaz Ahmed

Ahmed talks about 30 years at AKQA and how the agency stays ahead of the curve.

Campaign Chemistry: AKQA founder and CEO Ajaz Ahmed

It’s been 30 years since Ajaz Ahmed founded AKQA, the agency named after his own initials. It was the dawn of the internet, and his experience working with software companies sparked a passion for design and communications that led to one of the industry’s most iconic digital agencies. 

Over the past three decades, AKQA has grown to more than 5,000 employees around the world with longstanding clients such as Nike. In an era when digital agencies are struggling to keep up, AKQA stays ahead of the curve by following a mantra it instilled early on: “It’s good to be first, it’s better to be good, it’s best to be both.” 

In this episode, Ahmed talks about AKQA’s history, new innovations he is excited about (hint: the Apple Vision Pro) and Future Lions, the agency’s long-running program that invites students from around the world to compete on a brief at the industry’s biggest creative festival. 

Listen to this episode and subscribe to Campaign Chemistry wherever you get your podcasts. 

Source:
Campaign US

Related Articles

Just Published

9 hours ago

Asia-Pacific Power List 2024: Siew Ting Foo, HP

Taking on a global role for HP, Foo has reshaped certain functions of the business to deliver growth and better position the technology giant for the future.

9 hours ago

PHD appoints Eileen Ooi as APAC CEO

EXCLUSIVE: Ooi, the OMG Malaysia CEO, steps into the regional role left vacant by James Hawkins' departure in April.

10 hours ago

How Black Myth: Wukong evolved cultural storytelling...

Having generated over $866 million within weeks of its release, the Chinese game's success offers key insights for marketers on the power of authentic, culturally rooted narratives in a region eager for representation.

10 hours ago

APAC experts react to first day of DOJ and Google trial

Google's “trifecta” of monopolies has crippled the open web, the US Department of Justice charged in a Virginia court. As the landmark antitrust trial begins, APAC experts weigh in on the implications for the region.