Ad Nut
Feb 27, 2017

The truth is, this is a good ad

The New York Times gets to the point in a simple and powerful way.

Ad Nut is of course a firm believer in free and unfettered expression, including freedom of the press. More importantly, Ad Nut believes in reality—objective truth that we can, with effort, discover and use to guide our public (and personal) policies.

This belief is more than can be said about some people, including certain elected leaders. Which is why this campaign launched by The New York Times is so stirring. Ad Nut appreciates the message, and also likes that the form matches the message: The truth is unvarnished, plain and available to all who want it. Here's hoping more will decide to seek it out. 

We also have some evidence that this campaign is proving effective, because the American Whiner in Chief felt the need to tweet about it.

Which led to this response.

Please note also that in this case, the truth is that the NYT is not in any way "failing". In fact, the executive editor this weekend said: “Trump is the best thing to happen to the Times’ subscription strategy. Every time he tweets it drives subscriptions wildly.”

Ad NutAd Nut is a surprisingly literate woodland creature that for some unknown reason has an unhealthy obsession with advertising. Ad Nut gathers ads from all over the world and presents them for your viewing pleasure. Because Ad Nut loves you.

Need more ads? Visit Ad Nut's colleagues: Campaign UK | Campaign US | Campaign India | Campaign Turkey | Campaign Middle East


Related Articles

Just Published

7 hours ago

Dentsu organic revenue declines 2.4% in 'encouraging...

Organic revenue fell 0.9% in Japan and 3.5% internationally in the first quarter, but overall underlying profit grew 20.8% as margins improved.

11 hours ago

Singed by antitrust fine, Alibaba posts first ...

The tech giant posted an operating loss of RMB 7.6 billion ($1.1 billion) due to a RMB 18.2 billion ($2.78 billion) fine levied by China’s market regulator.

11 hours ago

Thai mom-and-pop shops get a free geo-targeted boost

With help from Dutchmill Group and Wunderman Thompson, more than 200 micro retailers are starring in their very own ads and enjoying higher revenue. This delightful initiative has made Ad Nut's week.

11 hours ago

Campaign Crash Course: Tips for marketers to tap ...

As marketers look for more effective ways to target consumers, gaming is rapidly emerging as a great way to catch their attention. Here's how marketers can tap this opportunity.