Ad Nut
Sep 4, 2020

Take a trippy journey, courtesy of Photoshop

72andSunny's new TVC for Adobe is worth a watch, even if it lacks representation (according to our resident ad nut).

Poodle (head).

Tiger (yawning).

Pigeons (one realistic, one cartoon).

Lizard (humanoid).



Octopus (giant, golden).

Teddy bear (walking).

Gorilla (pink).

Flamingos (towering).

It's nice to see so many animals (and a bunch of imaginary creatures) getting screen time, and this ad is a fun Friday diversion. So Ad Nut is not bitter that no one thought to include the most photogenic and clever of all species. Seriously, it's fine. If you can't be bothered to make the very minimal effort that it would take to earn enshrinement in Ad Nut's Hall of Fame, what can Ad Nut do?    


Brand: Adobe
Creative agency: 72andSunny Los Angeles
Director: Antoine Bardou-Jacquet
Production: Partizan
VFX: Mathematic
Mix/ sound design: Lime Studios
Editorial: Work Editorial

Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. You can also check out Ad Nut's Advertising Hall of Fame, or read about Ad Nut's strange obsession with 'murderous beasts'.


Related Articles

Just Published

4 hours ago

10 things agencies can do to end long hours

The long hours culture is created by things that are both in and out of an agency’s control. Here are some suggestions of what they can change.

4 hours ago

Five of the best ads from Campaign's Global ...

From Uber Eats to the New Zealand election, here is the work that puts Special Group at the top of the game.

5 hours ago

DDB reveals global 'Unexpected Works' repositioning

The global network revealed the new positioning on a billboard in a sheep farm in New Zealand.

5 hours ago

Cannes Lions 2021: Microsoft wins Creative Marketer ...

Award is given annually to an advertiser with a body of creative and Lion-winning work over a sustained period of time