A character DBS introduced last year (see "DBS to Singapore: 'Huat ahhhhhhhhhhhhhhhhhh'") returns in this ad, and perhaps gets a bit carried away with the power to easily bestow ang bao.
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This post is filed under... 2020 Chinese New Year advertising and marketing We collect brand efforts to mark the arrival of the Year of the Rat. |
CREDITS
Client: DBS
Agency: The Secret Little Agency
Production company: Sweetshop
Director: Simon Cracknell
Managing Director: Laura Geagea
Executive Producer: Penny Woo
DOP: Ricky Lim Art Director: Anthony Chan
Offline Editor: Pattara Tatilipikara
Colourist: Mohd Zairi
Online Post Production: Bigfoot
Audio Post Production: Canang Studio
Sound Engineer: Lim Xin Rou
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