yamaha

Jun 11, 2019

Top Japanese auto brands hold lead over luxury, Asian rivals

Toyota still outpaces German luxury car brands, while Honda and Yamaha are top in motorcycles. But Indian and Chinese auto brands are edging up.

Mar 5, 2018

Printed sushi & super jumping suits: Japan at SXSW

Dentsu and Hakuhodo are among the major Japanese companies stepping up their presence at the festival this year.

Dec 7, 2017

Yamaha names agency of record in Pakistan

The motorcycle division of the Japanese multinational named Spectrum Y&R as its agency of record.

Oct 30, 2009

Sector Insight... Japanese duo battle for Indonesia's bike sector

Honda and Yamaha are spending aggressively to maintain their dominance of the motorcycle category.