AGENCY REPORT CARD: The year 2020 was meant to be the year the WPP creative shop left its integration challenges behind and launched full-tilt into the market. But, CEO Annette Male instead had to play defence.
CAMPAIGN CONNECT: Digital, performance marketing and ecommerce expected to see sharp uptake as companies focus on dealing with brands and consumers in flux
AGENCY REPORT CARD: See Wunderman Thompson's overall grade and our detailed report breaking down its 2019 performance in terms of leadership, creativity, innovation, business growth, and people/diversity initiatives.
The industry veteran has been at MullenLowe Group since 2014.
BBDO's former Indonesia CEO Vaishali Sarkar steps into the role as Marianne Admardatine will take on a new role in WPP.
The former Wunderman leader replaces Mike Zeng.
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