volkswagen
Volkswagen extends global creative contract with DDB
The automaker has unified its Volkswagen brand with Omnicom after handing its media business to PHD in June.
Omnicom poised to retain Volkswagen Group media account after global pitch
Omnicom Media Group expected to create new operating model for client.
Q1 global media new-biz spotlight: Billings fall but retentions rise
Volkswagen and Mercedes-Benz among flurry of reappointments.
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Volkswagen unveils device to avoid kangaroo collisions in Australia
Designed in partnership with DDB Sydney, the University of Melbourne and Wires, the potentially live-saving car device aims to prevent both kangaroo and human accidents alike.
Global new business spotlight: Publicis dominates with four major wins
While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side.
PHD China retains SAIC Volkswagen account
Continuing its partnership since 2020, the agency's role encompasses media strategy and buying for the Volkswagen and Audi brands.
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