In Asia Pacific, R/GA APAC will work across the Australia, Japan and Taiwan markets, led out of the Sydney office.
Transport technology brand has picked UK agency startup New Commercial Arts.
The agency expands its remit from the US and Australia markets.
Global slim-lining comes as Uber said its ride-hailing business dropped 80% in April.
Role for agency partners is providing specialist expertise, retailer said.
Having invested heavily in innovative new technologies, Chinese companies have become the biggest digital transformation competitor to Silicon Valley’s giants. They're now set to shape the future.
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