tourism australia

Jul 9, 2024

Accenture Song, The Monkeys, Droga5 win Tourism Australia account

Tourism Australia’s creative account was held by M&C Saatchi and the digital account by Digitas since 2018.

Oct 15, 2023

Campaign India Marcomverse: In conversation with Tourism Australia's Nishant Kashikar

Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting a fortnightly series for Campaign India.

Oct 4, 2023

Asia-Pacific Power List 2023: Susan Coghill, Tourism Australia

Coghill has steered Tourism Australia through its most challenging period in history while triumphantly returning to deliver, arguably, one of its most important campaigns ever.

Aug 18, 2023

Tourism Australia congratulates England in Women’s World Cup ad

The ad follows England’s victory against Australia in the semi-final of the Fifa Women’s World Cup.

Oct 26, 2022

Tourism Australia releases 'Come and say g'day' film

A toy unicorn named Louie and a stuffed kangaroo called Ruby forge an unlikely friendship as they make their way around Australia to see the sights.

May 17, 2022

As borders open, how are travel marketers cashing in on pent-up demand?

Marketers open up about switching to lower-funnel activity as they prioritise conversions.