Agency puts faith in value of diverse backgrounds for new CEO role.
Streaming-audio platform claims its offerings are complementary to radio, reaching an audience that's otherwise difficult to access.
The medium and the message.
Only a third of APAC marketers feel in control of the online and offline channels they're using to reach consumers.
Social media metrics overtake traditional ones to become the most popular component used by brands.
Although global culture is more homogenous than ever, failure to appreciate local customs, values and even physical gestures can still have a detrimental impact on sales.
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