tiger

Apr 30, 2020

Locked out of bars, how Heineken and Tiger Beer are adapting during COVID-19

The brand director of Tiger and Heineken in APAC explains how the beer brands are aiming to contribute, not just communicate, during the crisis.

Apr 29, 2019

Tiger Street Football kicks off in Vietnam

Long-running soccer festival brings ex-pro Rio Ferdinand on board.

Apr 12, 2019

Tiger Beer's first retail space aims glocal

Changi Jewel’s Tiger Street Lab showcases the brand’s local roots to the world, says marketing director Faye Wee.

Jul 25, 2018

Tiger Beer, Kenzo and WWF turn big cats' stripes into fashion

The brands and the wildlife NGO, along with Marcel Sydney, collaborated with emerging artists to create a unique clothing collection that raises awareness about the plight of wild tigers.

Jan 29, 2018

'Uncaged' brand makes most of caged football matches

Tiger Beer launches its street football festival in Cambodia with a campaign through Cream Cambodia.

Jun 22, 2016

Tiger Beer turns (a tiny amount of) air pollution into art

HONG KONG - As Tiger debuts ‘Air-Ink’ in Hong Kong to apparently tackle air pollution and get people enjoying the outdoors again, the campaign leaves a small impression and less of an impact than hoped.