R3 and Campaign's latest CMO Outlook shows marketers are closer to the head of the table than ever as marketing’s integration with multiple areas of business has brought its significance and potential into full scope.
Agencies are struggling to keep up, a new report shows, with key CMO concerns around managing budgets, driving greater efficiency and bringing new insights to the table.
With the pandemic pushing D&I initiatives further down the corporate agenda, respondents across APAC express a dire need for support.
Campaign Asia-Pacific and GFK want to understand how your marketing priorities have shifted in light of the coronavirus pandemic.
Campaign Asia-Pacific and Kantar invite you to take our survey assessing how much companies in Asia have achieved in their pursuit of diversity, whether intersecting with gender, age, race, physical ability, or any other factor.
Survey found three-quarters of CMOs are expecting negative impact of pandemic to be short-lived.
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