Campaign and Ipsos launch our first survey examining the PR and communications landscape, asking where agencies offers the most value and which challenges most concern brand communicators.
McCann Worldgroup’s latest study shows APAC citizens are more optimistic than their counterparts, and also optimistic about brands improving their lives.
New research from Prospect and PublicAffairsAsia finds significant disparities between the salaries of expat and local hires, as well as men and women.
Although CFOs and CMOs are still somewhat misaligned in terms of goals and mutual trust, the distance between them is shrinking, according to exclusive research by Campaign and Kantar.
Please take our short survey on what media and marketing functions drive the most value for brand marketers (and which miss the mark).
At least six in 10 marketing chiefs globally are expecting growth in their budgets in the coming year.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins