startup
Dec 17, 2021
WPP takes stake in Chinese social marketing startup StarEngine
The two firms said they will develop social content marketing products, giving advertisers more control over KOL investments.
Nov 22, 2019
Twitter hopes to grow small-business revenue through AI self-serve
Platform is buying London start-up that is building 'first AI-powered virtual colleague for marketers'.
Jul 17, 2018
Unilever isn't chasing startups for the cool factor
After three years and 30 pilots, the Foundry shows no sign of stopping
Jul 10, 2018
Never too far to fall: how SMEs and startups thrive after failure
Despite challenging market situations and competition from big brands, small businesses that succeed fall back on the mantra of "fail and try again".
Apr 3, 2018
Digital A-list China nomination deadline extended
The deadline for nominations has been extended to this Thursday, April 5.
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