spend

Dec 7, 2020

Digital gains will not offset ad downturn in 2020: Magna

Digital advertising is expected to grow by 8% to $336 billion in 2020, but this is not enough to counter an 18% decline in linear advertising, according to IPG's research arm.

Nov 23, 2020

Digital adspend shows signs of revival Down Under

Market shows 11.3% growth from the second quarter to reach $2.26 billion in Q3, retail leads growth.

Aug 26, 2019

Cinema predicted to outpace global ad market

China accounts for 47% of global cinema adspend.

Jul 7, 2019

Digital advertising to be more than 50% of spend by 2021

TOP OF THE CHARTS: The latest Zenith forecast also predicts slightly lower growth overall in 2019.

May 27, 2019

Video leading the charge in Q1 Australia digital ad spend

First quarter saw steady growth despite customary post-festive season dip, according to IAB Australia and PwC.

Dec 3, 2018

‘Fast-track’ Asia to lead adspend growth in 2019: Zenith

TOP OF THE CHARTS: China and India among the nations driving highest growth.