special group

Oct 19, 2023

Ignored no more: How the Shift 20 initiative is normalising disabled people in advertising

The initiative launched in Australia aims to shift perceptions of disabled people away from being objects of pity or inspiration, and instead as ordinary people doing ordinary things – eating breakfast, going to work and wearing undies.

Apr 7, 2022

Independents, unlimited: Agency leaders see only upsides

The heads of thriving independent agencies around APAC explain why it's a fine time to be in charge of their own destiny, and why they wouldn't have it any other way.

Mar 22, 2022

Uber Eats debuts ‘smart’, gaudy pyjama set

A new campaign by Special shows that the hard-sell tactics of ‘as seen on TV’ have a special place in our hearts.

Mar 17, 2022

Bubble-tea brand offers a squishy, squirty AR experience

Ready for an udderly unique use of augmented-reality technology? Australian brand Chatime and creative agency Special have some strange characters they'd like you to meet.

Mar 7, 2022

Ogilvy, Special Group top One Show Asia rankings

Ogilvy Pakistan's six wins in the first One Asia Creative Awards, including best-in-show, make it the top agency and also power Ogilvy to the top of the network ranking.

Jan 27, 2022

Uber Eats makes it weird with 'choose your own' Australian Open campaign

Things turn strange for Ash Barty, Nick Kyrgios and Todd Woodbridge in the latest Special Group campaign for the delivery service.