The company’s Q4 earnings call revealed advertisers are coming back.
Social media platform's revenue rose 52% for the third quarter, daily active users climbed 18% and overall per user revenue jumped 28%.
One of the early pioneers of the short-video format, 9-year-old Snapchat is now eyeing Asia-Pacific for user and advertiser growth. But has it left it too late to invest in the region?
The social-media company has doubled its user numbers in India, but continues to struggle to monetise its users outside the US and Europe.
Leo Macias joins the video-sharing app this month.
Platform wants brands to build permanent archives to which users can keeping coming back.
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