shoes

Nov 17, 2022

Jordan's 'Air Historian' chronicles 25 years of flight inspiration in China

What Mars Blackmon did for Air Jordan in the US, W+K Shanghai's new character does just as effectively in China, tapping comic, sports and cultural legends to celebrate the brand's raw inspirational power.

Sep 30, 2021

The top 10 shoe brands in Asia-Pacific

While the top two brands across APAC won't surprise you, read this special report to find out how widely brand preference for shoes and sportswear varies from market to market across APAC—and why shoes are like cars for your feet.

Aug 25, 2021

Anta's ascent: The Chinese brand about to beat Adidas

Chinese sportswear brand Anta is on track to overtake adidas in market value. How did it manage to rival more renowned brands?

Apr 4, 2021

Crocs promotes Heidi Cooley to CMO

She replaces Terence Reilly, who left the brand in May 2020.

Feb 13, 2020

KFC bucket platform Crocs are a whole different level of shoe

We don't care why the chicken crossed the road because this is how she did it -- in a pair of naughty KFC Crocs.

Jan 14, 2020

Reebok's new spot with Conor McGregor is a brilliant casserole of WTFery

It's part of 'Sport the Unexpected' and is the first work from new agency of record Deutsch.