shoes

Feb 13, 2020

KFC bucket platform Crocs are a whole different level of shoe

We don't care why the chicken crossed the road because this is how she did it -- in a pair of naughty KFC Crocs.

Jan 14, 2020

Reebok's new spot with Conor McGregor is a brilliant casserole of WTFery

It's part of 'Sport the Unexpected' and is the first work from new agency of record Deutsch.

Jul 2, 2019

Puma invites city-goers to run through mythical world

Interactive running experience created by MediaMonks opened in Shanghai's city centre on Monday

May 4, 2015

Toms urges Chinese to lose shoes in philanthropic push

BEIJING - Toms, a US-based shoe brand known for its 'One for One' pledge, is kicking off a month-long brand-activation program in China that promises to help a child in need in exchange for naked-foot selfies.

Aug 19, 2014

Clarks embarks on global rebranding, targets Asia

English-heritage shoe brand Clarks has begun a global campaign to sell 'Life Styled by Clarks' to a younger, more fashion-conscious audience. We spoke exclusively with the company's APAC marketing head about how the brand is updating its image and retail approach for Asian markets including China.

Aug 28, 2013

Nike 'knits' trainers from scratch with outdoor stunt in Shanghai

SHANGHAI - For the launch of Nike's new Free Flyknit shoes, Wieden+Kennedy Shanghai launched an outdoor stunt that highlighted the lightweight feature of the product.