Playboy is looking to revamp its brand image in China during the Year of the Rabbit. But after 30 years of licensing, is it too late for a turnaround?
To make the most of this heightened interest, Chinese social media platforms are doubling down on their World Cup content.
After releasing an NFT collection together in April, Nike and RTFKT have launched a physical “Web3 sneaker,” tricked out with lights and auto-lacing.
Affordable beauty labels in particular have faced numerous challenges in the market, from pandemic-induced disruptions to the rise of domestic competitors.
Despite talks of a looming recession, luxury groups are posting strong sales figures thanks to Chinese demand for high-end bags and beauty products.
Accusations of design theft and environmental damage aren’t holding Chinese company Shein back from global expansion. The next stop? Europe.
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