Jul 15, 2019

Giphy's Alex Chung: Why advertisers love branded GIFs

The founder and CEO of the phenomenally popular search engine for GIFs started monetising his business last year in the US—and has plans to extend sponsored GIF slots to the rest of the world.

Jul 11, 2019

Tony Fernandes’ AirAsia plans: from airline to lifestyle brand

From digital banking and esports to restaurants, Fernandes talked about ambitious expansion goals for AirAsia at Rise conference.

Jul 10, 2019

Why don't 'chief children's officers' exist in every big tech firm?

The CEO of SuperAwesome describes the state of the internet in terms of children's safety — and says China is further ahead than most in getting it right.

Jul 10, 2019

Lower tier cities biggest driver of China ecommerce growth

TOP OF THE CHARTS: SCMP’s annual report highlights the significant opportunity for brands outside China’s most populous centres, and highlights KOLs as an essential marketing tool.

Jul 10, 2018

Live blog: Rise 2018 for marketers

Campaign Asia's shared insights from the Rise 2018 tech conference for startups, platforms and, yes, marketers in Hong Kong, starting July 10th.

Jul 14, 2017

Asia Miles CEO: Loyalty points should not be virtual currency

Stephen Wong discusses all the sticking points about your Asia Miles points with Campaign Asia.