Jenny Chan 陳詠欣
Jul 14, 2017

Asia Miles CEO: Loyalty points should not be virtual currency

Stephen Wong discusses all the sticking points about your Asia Miles points with Campaign Asia.

Stephen Wong discusses all the sticking points about your Asia Miles points with Campaign Asia.

Since loyalty points have been a de facto virtual currency long before the advent of bitcoin, many fintech startups have pitched Asia Miles chief executive Stephen Wong to consider miles on ecommerce sites as a payment option.

His answer has been no.

If miles become a virtual currency, tradability and the necessary liquidity for it will be its biggest flaw, he explained. A philosophical question about the value of the miles...

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