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Arthur Sadoun: Our creative agencies are ‘essential’ despite ‘low single-digit’ growth
Publicis CEO spoke to Campaign after group grew 7.1% in Q2 and revealed it is giving staff an average salary increase of 4% in 2023.
Publicis ups pressure on rivals as ‘double-digit’ growth in media powers Q2
Organic revenue rose 7.1% for second quarter in a row despite economic uncertainty.
YouTube’s ad deceleration gathers pace
Alphabet CEO outlines ‘sharpened focus’ on AI and cloud as its video streaming platform posts just 5% ad revenue growth — a monumental decline from its 84% growth rate one year ago.
Omnicom grew 10.2% in 2021 as pandemic impacts receded
Precision marketing now accounts for 8% of the holding company’s revenue as clients’ digital transformation needs grow.
Strong quarters by LVMH, Hermès and Kering buoy global luxury
Growth continued, yet, in some cases, at a slower rate than earlier in the year.
MSQ grows revenue 35% after strong digital and earned media performance
The marketing organisation reported US$7.7 million of earnings before tax deductions over a six-month period.
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